Suspect - Reload

Motion Designer on Suspect’s Reload music video. Creating the 16-bit retro video game animation sequences woven through a lyric-heavy track, directed by Myles Wittingham for Ultra Music and released on GRM Daily.  

ROLE
 Motion Designer

CLIENT
Ultra Music 

AGENCY
Freelance

16-bit animation sequences throughout. Released on GRM Daily.

BRIEF

Director Myles Wittingham's concept for Suspect's Reload music video called for 16-bit retro video game animation sequences woven through the live-action footage turning the track's London street narrative into a pixelated shootout game aesthetic.

APPROACH

Designed the 16-bit visual world from scratch, pixel scale, colour palette, movement logic. Then animated two key game sequences (street arrival and block shootout) for intercut with the live footage. Built to feel like a real game environment. 

IMPACT

Released on GRM Daily the UK's leading grime and urban music platform. Millions of subscribers. Full 16-bit game world designed and animated. 127,000 views.

Scene 1

Opening game sequence establishing the retro pixel visual grammar. On the street a car pulls up.

Scene 2

Main action sequence with multiple character elements and environmental detail.